July 28, 2010
According to a the latest Quarterly TV Design and Features Report: A new generation of TVs has reached retail, with 3D models now available from all leading TV manufacturers. DisplaySearch forecasts 3.4 million 3D TVs to be shipped in 2010, with the market expected to reach 42.9 million in 2014. Based on this forecast, 3D TV market penetration is expected to grow from a 5% share of total flat panel TVs in 2010 to 37% in 2014. The emerging 3D TV market is tracked in the latest issue of the DisplaySearch Q2'10 Quarterly TV Design and Features Report.
"TV manufacturers have managed to launch products very rapidly. We have seen a full range of 3D TVs in sizes from 40" to 63" already available, and without a doubt, there will be another wave of new products at the IFA show in Berlin in September," noted Paul Gray, DisplaySearch Director of TV Electronics Research.
"Through the first half of 2010, only two flat panel TV makers in the US launched 3D TV products-Panasonic and Samsung," observed Paul Gagnon, Director of North America TV Research at DisplaySearch. "Based on early indications, the launch of 3D TVs is similar to Samsung's rollout of LED LCD TVs at the beginning of 2009, albeit at a slightly slower pace. This would be in line with our forecast of just over 2 million 3D TVs shipped in North America for 2010."
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